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Digital diplomacy

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Digital diplomacy

From British diplomats dressed as the cast of Downton Abby, to an American ambassador with his own Netflix series, the online world has opened up a space for countries to project soft power in new and entertaining ways.

But as digital diplomacy becomes increasingly important, how are governments and embassies managing the very serious work of engaging with the public, and with each other?

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Government and Politics, Foreign Affairs
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